How We Built a Business That Fits Into Our Life
Too many entrepreneurs start their businesses with dreams of freedom, only to find themselves working even more than before. But what if you could design a business that actually fits your life instead of letting work dictate your every move?
That’s exactly what we did. We built a business that supports our lifestyle—giving us time to travel, be present with family, and actually enjoy the life we’re working so hard to create. In this post, we’re breaking down the key steps that helped us create a life-first business.
Step 1: Choosing a Business Model That Supports Freedom
Not all businesses provide true time freedom. When we started looking for opportunities, we knew we wanted something scalable, flexible, and rewarding. Life insurance checked all the boxes.
Why? Because of passive income. With renewal commissions, we continue earning from past work, allowing us to step away without worrying about income drying up. That’s the power of leverage—something every entrepreneur should consider when choosing a business model.
Step 2: Setting Boundaries & Designing Our Ideal Schedule
Just because you work for yourself doesn’t mean you should be working 24/7. In fact, we realized early on that if we weren’t intentional, work would creep into every part of our lives.
So, we set non-negotiable boundaries:
Creating a work schedule that fits around our personal life, not the other way around.
Prioritizing morning routines, workouts, and travel.
Learning to say no to things that don’t align with our goals.
By designing a schedule that serves us, we avoid burnout and keep our business enjoyable.
Step 3: Shifting to a Results-Driven Mindset
Traditional jobs pay for time, but as entrepreneurs, we realized we needed to shift to a results-driven mindset. Instead of focusing on hours worked, we focus on impact.
This means:
Prioritizing revenue-generating activities.
Avoiding busywork that doesn’t move the needle.
Working smarter by optimizing systems and processes.
This shift allowed us to maximize income while working fewer hours—something we believe every entrepreneur should embrace.
Step 4: Automating & Delegating to Work Smarter
One of the biggest game-changers in our business was learning to automate and delegate. Instead of doing everything ourselves, we started outsourcing tasks that weren’t in our zone of genius.
Some of our favorite tools and strategies include:
Automating client follow-ups and scheduling.
Using systems for recruiting and onboarding.
Delegating admin tasks so we can focus on growth.
The result? Less stress, more efficiency, and a business that runs smoothly—even when we step away.
Step 5: Prioritizing Lifestyle & Enjoying the Journey
At the end of the day, success isn’t just about money—it’s about freedom and choice. We didn’t build this business just to work nonstop. We built it so we could live.
That means making time for:
Travel and adventure.
Family and meaningful relationships.
Personal growth and hobbies.
If your business isn’t giving you more of what you want in life, it’s time to redesign it.
Ready to Build a Business That Works for You?
If you’re feeling stuck in a business or job that runs your life, remember—you can design it differently. We’re here to help! If you want to build a business that gives you true time freedom, reach out and let’s chat.
📩 Connect with us at kristingaines.sfg@gmail.com or set up a connect call HERE!
